Godrej Properties Ltd said it has acquired 23.2 acre land in Greater Noida via auction to develop a housing project with a revenue potential of more than ₹7000 crore, having won the bid for a 23.2 acres (93,905 square metre) residential land parcel in DMIC integrated township, Greater Noida, through an e-auction, conducted by DMIC Integrated Industrial Township Greater Noida Ltd. The company intends to develop the site as Godrej Global Business City, a premium group housing project on the site, comprising residential apartments across multiple configurations.
Gaurav Pandey, Managing Director and CEO of Godrej Properties, framed the acquisition as a continuation of an existing NCR strategy rather than a new bet: "We have witnessed consistent demand for our existing projects in Noida, and we remain bullish on this market. This will further strengthen our development portfolio in NCR (National Capital Region) and fits well with our strategy of deepening our presence in key micro markets across India's leading cities."
The land parcel is located within the DMIC Integrated Township, a 750-acre smart industrial and residential hub featuring plug-and-play infrastructure. This is not a standalone residential pocket but a planned zone conceived as part of a larger corridor: the DMIC township hosts 750 acres of smart infrastructure and was conceived as part of India's most ambitious industrial development programme connecting Delhi to Mumbai. For a developer, that distinction matters because roads, utilities and industrial-grade infrastructure are being built into the township by the authority itself rather than left to individual developers to negotiate.
The site's connectivity was cited directly in Godrej's own statement on the acquisition: the plot has direct access to the Eastern Peripheral Expressway, which connects Delhi, Noida, and Greater Noida onward to Kundli. That places the future Godrej Global Business City within reach of the wider Yamuna Expressway and Noida-Greater Noida Expressway network that already serves the company's other projects in the region.
The DMIC land win extends a presence Godrej Properties has been building in Greater Noida for over a decade. Its most visible earlier entry, Godrej Golf Links, sits in Sector 27 near Pari Chowk, where Godrej Golf Links is a township being developed by A R Landcraft LLP, where Godrej Properties Limited is one of the partners. The scale of buyer response there has been notable: when the company launched The Suites at Godrej Golf Links, The Suites at Godrej Golf Links in Greater Noida received a tremendous response with 500 apartments being sold within the first month of its launch. Godrej Properties also has Godrej Majesty in Sector 12, Greater Noida West, where the project is located with excellent connectivity to the Noida-Greater Noida Link Road, Noida Expressway, Delhi, and key commercial hubs, and is also well connected to educational institutions, hospitals, malls, and business parks. Across the broader Noida-Greater Noida market, industry listings count 10 projects in Greater Noida under the Godrej Properties name, giving the DMIC entry a base of existing brand recall among local buyers and channel partners rather than a cold start.
Godrej Properties is the listed real estate arm of a much older parent. Godrej Properties was established in 1990 as the real estate development arm of the Godrej Group, an Indian conglomerate founded in 1897 by Ardeshir Godrej, and headquartered in Mumbai, the company is a subsidiary of Godrej Industries Group, listed on both the BSE and NSE following its 2010 initial public offering, which raised approximately USD 100 million. Leadership has been stable through this NCR expansion phase: since 2012, it has been led by Executive Chairman Pirojsha Adi Godrej, with Gaurav Pandey serving as Managing Director and CEO. On scale, as of FY25, the company employs around 2,391 people and reported pre-sales of ₹29,444 crore, and separately, it has delivered nearly 80 million sq ft area since 2017-18.
The DMIC plot is one of several recent additions to the land bank rather than an isolated move: in 2025-26, Godrej Properties acquired 18 land parcels, which have a combined revenue potential of ₹42,100 crore. The company's design and sustainability commitments also carry across new projects, since every project launched since 2010 has been a certified green building, and Godrej Properties has ranked among the top listed residential developers globally on the GRESB sustainability benchmark, including the number-one position in 2020, 2021 and 2022.
Godrej's entry into the DMIC township coincides with a broader repricing of the Greater Noida and Yamuna Expressway corridor tied to the Noida International Airport at Jewar. Market data tracked through 2024 showed Noida's 2024 property prices hit ₹14,946/sq ft, up 152% since 2019; Yamuna Expressway reached ₹6,600/sq ft, up 98%, with analysts projecting Noida prices may rise 20-47% to ₹18,000-₹22,000/sq ft by 2026-2027, and Yamuna Expressway 29-59% higher, driven in part by the Noida International Airport, metro expansions, and corporate hubs. Connectivity infrastructure around Greater Noida continues to expand in parallel, with the UP Cabinet having approved a 17.435 km extension of the Noida Metro Aqua Line, adding 11 new stations connecting Sector 51 in Noida to Knowledge Park V in Greater Noida, at a cost of ₹2,991.60 crore, including a key interchange at Sector 61 linking to the Delhi Metro Blue Line. For a buyer evaluating Godrej Global Business City, this is the backdrop: a developer with a multi-decade NCR record entering a planned, infrastructure-backed township at a point when the surrounding corridor's connectivity is being substantially upgraded.
Godrej Properties has described the DMIC move as part of a deliberate deepening of its NCR presence rather than opportunistic land buying. The acquisition fits with a strategy of deepening presence in key micro markets across India's leading cities, and coming on the back of consistent absorption in its existing Noida-area launches, the Godrej Global Business City project is positioned as the company's next large-format residential bet in the Greater Noida market, built inside a township designed from the outset for planned, utility-backed growth.